Project Description

Reinventing A Corporate Brand

Lifeline Tactical Rescue Tools, manufactures a unique military grade self-rescue tool for firefighters and other first responders. They asked our team to help rebrand and reshape their corporate image to help grow their business. Our team created strong bold designs that would inspire competence, strength and reflect their passion to support first responders around the world. We began with a full website redesign, an e-commerce solutions, translated the look and feel into 10 x 20 Orbital Truss trade show booth with illuminated back panels, brochures, business cards, video production, and social media management and product packaging design.

Business Card Design

Graphic design, and project management to produce standard U.S. size business card on premium suede stock with raised spot UV

Website Design & E-commerce Solution

WordPress design and programming, BigCommerce ‘hosted’ e-commerce solution with social media integration.

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Video Production

Pre-production planning, script development, video production, voice over talent and recording, stock music and post production .

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Custom Apparel

Pre-production planning, Design, and project management to launch custom apparel line.


Video Production

LIFELINE Rescue Tools Docu-Series
Episode 1: LIFELINE® Elite Dive Team Inaugural Video highlights fire rescue professionals who share personal rescue stories and the value of having the right tools during an emergency which makes the difference between life and death.

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Product Photography